From Crisis to Opportunity

The B2B marketing workshop your team needs to thrive in a Post-Pandemic World

Join one of the UK’s top futurists and content marketers for an intensive and interactive workshop to discover how the B2B marketing landscape has radically changed – and how you can continue to succeed.

  • Understand the macro trends here to stay in the post-pandemic world, including 'The Great Resignation.'
  • Engage with “New VUCA” – a positive set of operating principles to handle future shocks beyond Covid-19
  • Learn new strategies to reach customers and operate as a future-ready B2B marketing team
  • Understand the skills your team will need to thrive and add value to the business in a more automated world
  • Get hands on experience using some of the relevant tools and tactics that capitalise on the trends driving change today
  • Gain an insight into the future technologies which will drive change in B2B marketing in 5-10 years.
  • …all in an informal and collaborative environment that offers as much in employee engagement as in strategic direction.

Includes themes on:

  • Intergenerational relevance
  • Marketing automation
  • The new team dynamics
  • Artificial intelligence

Find more detail about the workshop content at this blog post

your workshop leaders

Our expertise is firmly rooted in B2B. We understand long, complex buying cycles. Added to which, our wide ranging customer base ranges from medium sized enterprises through to multi-billion dollar corporations.

Matt O'Neill

Founder of ModComms, a marketing strategy agency delivering innovative experiences and campaigns; now in its 14th year.

He is also a respected professional futurist, analysing trends to help some of the world’s most ambitious businesses chart a positive future in an uncertain world.

Nick Saalfeld

Award-winning content marketing producer and judge for the Content Marketing Awards.

He has 20 years experience in digital content with multiple billion-dollar clients on three continents

workshop delivery options

As we emerge from the restrictions of Covid, we are delighted to offer this workshop in three formats:

 

Remote

Delivered on your platform of choice

Face-to-Face

In-person delivery anywhere in the UK

Virtual Reality

Experience the future for yourself with VR, using headsets sanitised and couriered to your team.

Standard delivery of this workshop is for up to 12 participants.

Who should attend?

Our workshop is designed primarily for marketers, but our high-level trends analysis will be valuable for C-suite leaders too. It’s a three-hour investment which will pay ongoing strategic dividends.

How does it work?

The workshop will last for around three hours, in order to give everyone a meaningful experience without compromising your BAU workday.

The experience includes:

  • Demonstrations and hands-on activities
  • Exclusive video contributions from guests
  • Discussions
  • Temperature checks:
    reflect, contribute, ask questions
  • Group exercises

what clients say

Have a project in mind? get in touch

contact

01 Zero One Studios | 1 Hopkins Street London W1F 0HS

info@modcommslimited.com

+44 (0) 207 193 0104